LJF Narrative Change Grant

Overview of the Opportunity

The Louisiana Justice Fund (LJF) is a pooled fund housed at FFL that supports projects aimed at reducing incarceration rates, improving reentry outcomes, and dismantling barriers to economic mobility, particularly for individuals disproportionately represented in the criminal legal system. The Fund focuses on deploying resources strategically to drive change and create lasting impact. LJF values collaboration, capacity building, and strategic advocacy in its efforts to bring about lasting change in Louisiana's criminal legal landscape. LJF aims to achieve this through strategic investments in north Louisiana, central Louisiana, southwest Louisiana, Greater New Orleans, and Greater Baton Rouge areas through three grantmaking goals: 1) strengthen the ecosystem of criminal legal system reform organizations, 2) invest in organizations to shift narratives on safety, crime, and accountability, and 3) increase economic mobility for criminal legal system impacted folks.

The Louisiana Justice Fund’s (LJF) Narrative Change grants support development and dissemination of counternarratives to criminality of youth, communities of color, immigrants, unhoused and poor people in Louisiana as well defensive and affirmative communications and narrative strategies that shift narratives on safety, crime, and accountability prioritizing prevention, equity, and restoration and contributing to an enabling environment for legal policy and social change.

What the Grant Supports

Examples of the type of work LJF will support include but are not limited to: 

• counternarrative and message development;
• polling, public opinion research, spokesperson development, story-gathering and collateral (marketing and promo materials) development; 
• coordinated message deployment and use; 
• dissemination and amplification of counternarratives and messages (earned media, digital campaigns, owned media, and social medial); and
• training and technical assistance to strengthen the overall communications capacity and skill sets of the ecosystem. 

We fund, lead, convene, and collaborate to build on the existing power in our communities and address the greatest and most critical needs facing Louisiana. FFL uses this common grant application form for all applications, with supplemental materials requested as needed.  Applicants should gather all required documentation prior to starting the online application.

Electronic Submissions:

• To submit an application, you will need to create a Submittable account. All you need is an email and password to create your account. It's that simple. For further instructions, visit the following help center article How to submit.
• Supported internet browsers include: Google Chrome, Apple Safari, & Mozilla Firefox.
• If you have any technical issues, please contact Submittable through the following link: Submittable technical support